Google updates: Mobile-first and taking your finger out of the dike

July 26, 2017

SEO

For any savvy marketer there are two axioms you can’t escape – dealing with some kind of online marketing is inevitable even if you’re only looking at an integrated campaign, and finding success there means understanding the latest Google update landscape.

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How the “big 5” Google algorithm updates reward quality content

July 05, 2017

SEO

Search engine optimization (SEO) is constantly changing. Google updates its core search algorithm 500-600 times each year, and sometimes up to three times per day (Moz). Most of these changes are minor, but the major shifts – like Google Panda, Penguin, Hummingbird, RankBrain and now Fred – have a significant impact on search results. These.

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